While you will find some more affordable frame-style TVs out there from Hisense and TCL, Samsung’s The Frame is the one that started it all, landing with a more premium viewing experience, and we just spotted one of the best prices ever on the new 55-inch 2025 model. Still up at the full $1,300 via Samsung, Amazon is now offering the latest Samsung The Frame in the 55-inch form-factor down at $1,147.99 shipped.
This model debuted alongside the far more expensive The Frame Pro with a wireless breakout box and a 144Hz refresh rate earlier this year as Samsung’s latest and greatest standard issue Frame smart TV. Today’s deal undercuts our previous mention by roughly $50 and lands as the lowest price we have tracked to date outside of a drop to $1,125 at Amazon several months – this deal only lasted for a couple hours as well.
Today’s deal also undercuts the previous official price drop we spotted on the Samsung site by over $50.
It features the usual picture frame experience with an Art Mode that displays gorgeous works of art between shows, movies, and gaming. The new 2025 models features dynamic refresh tech that supports gaming at up to 4K 144Hz (120Hz native refresh rate), four HDMI ports, built-in Amazon Alexa, and an upgraded anti-reflection display, as well as a series of enhanced Samsung AI features too:
Welcome to a new era of television now the TV is tailored to you. Our AI processor enhances picture and sound quality, ensuring all your content is upgraded to stunning resolution⁵ with optimized audio. Plus, now you have the ability to interact with what you watch: get real time translations of what you’re watching with subtitles in your language, control your TV with hand motions while wearing a Galaxy Watch, and more.
Samsung The Frame smart TV features:
Transform your QLED 4K TV into your own art exhibit with modern art, classic art pieces or your own personal photos when you’re not watching your favorite shows. Enjoy more visibility with 100% Color Volume with virtually no light reflection, night or day; The premium Matte Display Film limits light distraction by reducing glare from your shows, contents & works of art. Match your TV to your own style with colorful bezel options; The magnetic bezel is easy to snap on, making design updates a breeze – whatever your aesthetic, mood, or occasion. Hang The Frame flush against the wall like a real art piece; Less gap between your TV and wall means you get a sleeker look.
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