AirPods Pro 2 drop to $169 today (Reg. $249) while AirPods 4 now start down at $100

AirPods From $100
A white wireless earbuds in a case

Update: As expected, Amazon has now price matched on the AirPods Pro 2 at $169.99 $169 shipped.

We are tracking solid price drops on Apple’s latest AirPods including the AirPods Pro 2 down at $169.99 shipped courtesy of Target – we expect Amazon to price match here any minute if it hasn’t already – as well as AirPods 4 starting from $99.99. While we have seen more than a few chances to score these same deals on both AirPods 4 and AirPods 4 with ANC over the last couple months, deals on Apple’s pro-grade buds have been slightly less frequent in 2025. 

Regularly $249, AirPods Pro 2 are now within $1 of the lowest price we have tracked in 2025 and the best price we have seen in about a month now. 

As far as the regularly $129 AirPods 4 and $179 AirPods 4 with ANC, the $99.99 and $148.99 deal prices here today have been mostly par for the course in terms of discounts on Apple’s latest buds across 2025. Today’s deal on the base set comes within $1 of the lowest price we have tracked on Amazon all-time, and the ANC set is now matching the lowest price we have tracked since the brief holiday drop last year to $139. 

AirPods 4 might be the newer of the two models, having been introduced last fall alongside iPhone 16 and the black Apple Watch Ultra 2, but the AirPods Pro 2 remained the more popular option among 9to5Toys readers across 2025. That said, the AirPods 4 have been picking up steam since then and are less likely to be replaced later this year, unlike the potential AirPods Pro 2 update.

Up until recently it appeared as though a 2025 AirPods Pro 3 update was all but imminent, but some of the latest reporting from our cohorts over at 9to5Mac suggest that we might not see the new set until 2026 now:

AirPods Pro 2 features:

AirPods Pro 2—featuring pro-level Active Noise Cancellation, Adaptive Audio, Transparency mode, Personalized Spatial Audio, and a breakthrough in hearing health with a scientifically validated Hearing Test, clinical-grade Hearing Aid capability, and active Hearing Protection. 

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